January 10, 2011

Box Office Wrap-Up: A Country-Western Weekend



Nic Cage stars in Season of the Witch.
After an unexciting trip to the box-office, it seems Season of the Witch and Country Strong were the only new films worth seeing this winter weekend. Though, "worth seeing" is a tentative phrase--neither of these films truly grasped our attention here at MRQE. Unimpressed and bored with each, let’s hope next weekend is better.

The excitement that did come out of the box-office is the success of True Grit. Creating $15 million from the weekend alone, with a $110 million total, True Grit has potential to stay on top for a while. People love True Grit for the performances of Jeff Bridges, Matt Damon, Josh Brolin, and the Coen brothers' victorious production of a great modern Western. And it is refreshing to know that Western remakes can actually be done well; strong work Coen brothers.

Little Fockers, the second place winner of this weekend, took in almost $14 million, ensuing in a $124 million total. Little Fockers is proving that audiences are still faithful to the Meet the Parents/Meet the Fockers series--though, with this current film, that faith to the Fockers is questionable. With an overused laugh track and often-failed humor attempts, Little Fockers, released on the same day and date as Meet the Fockers in 2005, created nearly a third of what the Meet the Fockers release did six years earlier.

Surprisingly, Season of the Witch became the third highest grossing film from this weekend; but is it Cage that's attracting audiences into the theaters or just the allure of something new? Season of the Witch made almost $11 million from a three-day span alone. Cage’s latest endeavor is a true contrast of both horror and history. This film barely shook our MRQE Metric with only 35 points, ranking it in the field of Chase Crawford’s forgettable film Twelve.

With no surprise here, Country Strong--aside from its solid cast of Gwyneth Paltrow, Leighton Meester, and Tim McGraw--only received a cool MRQE Metric of 45. Initial excitement and buzz came from Paltrow’s country singing debut, and Tim McGraw’s hopeful and continued attempt at acting in his on-screen job as Paltrow’s husband and manager. Ironically, the only thing Country Strong successfully produced was a crying shame out of any audience goer at a $7.3 million weekend total. From Paltrow’s train wreck of a character, to McGraw’s heart-felt, over-emotional role, this country-western film may only please that true country fan, ya’ll.

Looking ahead, we cannot wait to see The Green Hornet. From crime to media affairs, this highly anticipated film is on the top of our list. We just hope Seth Rogen brings in the same audiences he did for Pineapple Express–a cult classic for any Southern California modern day hippy.

Box Office Top Ten:
  1. True Grit (MRQE Metric: 83) - $15 million
  2. Little Fockers (MRQE Metric: 32) - $13.8 million
  3. Season of the Witch (MRQE Metric: 35) - $10.7 million
  4. TRON: Legacy (MRQE Metric: 57) - $9.8 million
  5. Black Swan (MRQE Metric: 81) - $8.4 million
  6. Country Strong (MRQE Metric: 45) - $7.3 million
  7. The Fighter (MRQE Metric: 75) - $7 million
  8. The King's Speech (MRQE Metric: 85) - $6.8 million
  9. Yogi Bear (MRQE Metric: 44) - $6.8 million
  10. Tangled (MRQE Metric: 77) - $5.2 million

How does the Box Office Top Ten compare to our user tastes? See what's currently trending on MRQE!

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